uk cat fund raiser

RESCUE CENTRE TO LAUNCH FELINE BIG BROTHER By Ben Pindar, Community Newswire ANIMALS Brother Middlesex, 21 Apr 2006 - 08:42 A Middlesex animal rescue centre was today gearing up to launch a bizarre new fundraising bid - a feline version of hit TV show Big Brother. And dedicated staff at the RSPCA's Hillingdon branch in Uxbridge have pledged to kick off the new show in style by sleeping over with in the cattery for the first night. The new scheme will be broadcast via the internet and has been created to promote the Safe Haven fundraising campaign which aims to support the work of the branch. Dubbed the "Snoozzze-In", staff will camp out on pet beds with the cats on Friday, April 28, to mark the launch of the new show and the end of a week of fundraising for RSPCA Week. Safe Haven is a way of linking donations to the RSPCA directly by encouraging people to sponsor individual kennels, small animal or cat pens. The event is supported by Snoozzzeee Dog, manufacturers of pet beds, who are providing the dog beds and blankets for the human "Snoozzzers". Paula Mathews, branch director, said: "The great thing about this event is that people who are sponsoring can actually track progress by logging onto our Safe Haven webcam located in the cattery and see if any on the humans have managed to get any sleep. "In addition, people can sponsor the event online or become one of our Safe Haven sponsors." The webcam will remain in place in the cattery in Uxbridge after the Snoozzze In, so sponsors can continue to view the animals in the Safe Haven cattery pen via the internet. Paula said: "The branch often takes in cats and other animals which have been involved in accidents or neglected and abused and need careful monitoring and a long time to recuperate. "By setting up a camera in a cat pen people will be able to see this vital but painstaking process in action, as an animal is nursed back to health and then found a loving new home." The webcam site has been produced by Click Now and they will be running the e-mail campaign linked to it as part of the launch. To ensure the launch doesn't go unnoticed, more than 50,000 people within the branch area will be receiving e-mail information about the Safe Haven scheme launch and the Snoozzze In. You can visit the Webcam by going to www.charitywebcam.co.uk/rspca and you can sponsor the Snoozzzers or become a Safe Haven sponsor from there. Sponsor forms and Safe Haven Scheme information is available by phoning 0781 665 3671, e-mailing [email protected] or by writing to The Branch Director, RSPCA Hillingdon Clinic, 123 Uxbridge Road, Hillingdon, Middx, UB10 0LQ.

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